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Peter Harengel


Expert for Digital Innovation in Consumer Goods and Entertainment


for Digital Transformation at Bloom Partners, a Munich based Strategic Consultancy Firm


for Digital Innovation and Transformation at FOCUS Online


for Digital Business Models (PhD Student) at Philipps-University Marburg


for inspirational talks on topics related to Digital Innovation in the Consumer Goods and Entertainment field

Let’s connect on LinkedIn, Xing or Twitter!

LinkedIn: https://linkedin.com/in/pharengel/
Xing: https://www.xing.com/profile/peter_harengel
Twitter: http://twitter.com/harengel

My Background

Professional Background

I am an Expert Columnist for FOCUS Online, Germany’s most visited news magazine, where my articles have become known for their original and fresh angles on Digital Innovation.

For 4 years I have been working at Bloom Partners (Munich) on projects related to Digital Transformation in customer-centric industries with international clients such as a Global Leader in the Fast Moving Consumer Goods, or a ‘Unicorn Startup’ in the Financial Services sector.

Over 3 years I worked in creative and marketing roles in the Entertainment industry for leading firms such as Bertelsmann AG/BMG (Munich) and the Sony Corporation of America/Columbia Records (New York).

Academic Background

I am a PhD student with a research emphasis on digital centric business models, affiliated with the research group on innovative value creation at the Philipps-University Marburg (Prof. Clauss). In contrast to my consulting activities, where abstraction and reductive perspectives are key in order to generate executable advice, I enjoy the complexity and the qualitative perspectives that my research facilitates and promotes. You can find an overview of my publications on the faculty website.

M.A. in Governance (Political Science)
M.Sc. in Computer Science (Informatics)
B.Sc.(hons) in Business Administration
Certified ScrumMaster


Former president of the Munich Business Speakers
Co-founder of the social initiative Sprachhilfe, supported by the City of Munich’s youth outreach program
I am currently trying to learn river surfing, but still find myself swimming more than actually surfing…

I spend most of my time in Munich. If you’re passing through the city I would be happy to meet up for a coffee. Feel free to get in touch!

Just send me a short message and we’ll figure out a way to meet up: mail@harengel.com

Legal Contact Information

Preferred contact option via email: mail@harengel.com

Required contact information based on German laws: § 5 TMG Peter Harengel, Thalkirchner Straße 88, 80337 Munich Represented by: Peter Harengel Contact: Telephone: +1 (646) 580-4790 (US Mobil) E-Mail: mail@harengel.com Responsible for all information based on § 55 Abs. 2 RStV: Peter Harengel, Thalkirchner Straße 88, 80337 Munich